Demand for Refinishing Service Drives Franchisor to Target Florida
Remarkable Growth in the Florida Market Opens Exciting New Franchise Opportunities
BY: BREANNA SNEERINGER
Breanna is the Marketing Copywriter and Editor for Miracle Method Surface Refinishing, assisting in concept development and production of creative content for the company's brand. - Miracle Method Contributor
With more than 137 locations, Miracle Method, a nationwide leader in kitchen and bath refinishing is seeking additional locations across the Florida market. After experiencing recent success in Orlando and Tampa, Florida has become a targeted market for the franchise to expand.
Gary Rall, owner of Miracle Method of Orlando East says, “Miracle Method offers an incredible support network. During my start-up process, existing franchisees served as a mentor to my team, making for a great first year and exceeding sales projections in just a few months.”
Florida continues to fuel the hospitality industry as tourism rates rapidly increase. According to Governor Rick Scott, “more than 105 million people visited the Sunshine State in 2015.” The opportunity to provide frequent renovation services is tremendous with more than 370,000 hotel rooms in the state. Hotels utilize Miracle Method’s refinishing process when undergoing large renovation projects because of the quality, cost savings and quick turnaround required to keep their rooms in service.
“Commercial work accounts for more than half of our business, we continue to provide refinishing services to hotels and move towards serving the demand in local schools and other facilities. As we look to expand, our main focus is hiring new technicians. We hope to keep the momentum going and finish even stronger than last year”, said Rall.
Miracle Method has not only recognized the potential for commercial opportunity, but continues to serve the mass residential market that exists as well. Florida happens to be one of most common places retirees choose to call home. Miracle Method provides the aging population with several bathing safety solutions to remain in their homes longer adding another revenue source for Miracle Method franchisees and especially in the Florida market.
Vice President of Franchise Sales and Development John Tubiolo says, “There is immediate opportunity for new franchisees in the Florida market, with an extraordinary demand for Miracle Method’s high quality refinishing services at a fraction of the cost compared to conventional replacement." As Miracle Method moves forward with expansion plans for 2016, Florida will stay at the top of the list in an effort to find the right person who is ready to realize their dream of business ownership in a thriving industry.